About Us: Leading the Way in Finance Simulations

Founded in 2009 and inspired by a new way of learning, Will de Lucy and Piers Curran launched AmplifyME - then known as Amplify Trading - to deliver simulation-based training across roles in finance.

We now partner with the world's largest financial firms to revolutionise training and recruitment, and leading universities to help bridge the gap between students and the workplace.

Through our technology, we’ve positively impacted more than 100,000 students world-wide, and our core mission remains the same: to give everyone the same access to the best roles in finance, getting them hired on their ability, not background.

Founded in 2009 and inspired by a new way of learning, Will de Lucy and Piers Curran launched AmplifyME - then known as Amplify Trading - to deliver simulation-based training across roles in finance.

We now partner with the world's largest financial firms to revolutionise training and recruitment, and leading universities to help bridge the gap between students and the workplace.

Through our technology, we’ve positively impacted more than 100,000 students world-wide, and our core mission remains the same: to give everyone the same access to the best roles in finance, getting them hired on their ability, not background.